BROADCAST MESSAGING

Reach thousands of patients in a click.

What if you could triple your front desk or call center staff? With Luma’s broadcast messaging, get the outreach power of an entire team at your fingertips — and say goodbye to hours of manual phone calls.

Whether you need to let patients know about a weather closure or remind them about due care gaps, messages are easy to send at scale — and personalized to each patient.

Broadcast
 “

45% of manual outreach work has been eliminated,
allowing our team to spend that time more productively.”

 

 

Kelly Goldsmith

Marketing Coordinator Project Specialist

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 “

When we get a snow day or a provider is out, we can communicate with all our patients at once, so staff can focus on patients in the office instead of manually calling.”

 

Kristine Poindexter

Director of Operations

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TRANSFORM YOUR STAFF’S WORKDAYS

No one wants to spend all day leaving voicemails. Let us help.

Luma's broadcast messaging reaches patients at scale, and each message is personalized based on information from your EHR.

BEFORE
Hours of outbound calls & voicemails

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AFTER
Quick one-to-many messaging

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EASIER FOR STAFF & PATIENTS

Reach all of your patients more easily

Reach all your patients with personalized messages
Each patients receives a message personalized to them – language, unique scheduling link, provider’s name, etc. – without additional manual work.
  • Personalized
  • Simple
  • Self-service
  • Unlimited reach
  • Many uses
Image 1
  • Personalized
    Reach all your patients with personalized messages
    Each patients receives a message personalized to them – language, unique scheduling link, provider’s name, etc. – without additional manual work.
    Image 1
  • Simple
    Reach all your patients with ease 
    Templated messages for common use cases like weather outages make urgent outreach quick and easy. Or, staff can create their own broadcast message. 
    Image 2
  • Self-service
    Reach all your patients and empower them to self-serve
    Patients can reschedule, view educational resources (e.g., when receiving outreach about the seasonal flu shot), and more.
    Image 3
  • Unlimited reach
    Reach all your patients to extend your team
    Don’t limit your organization based on your team’s bandwidth for outbound calls. Reach more patients for higher program enrollment, better quality metrics, and more. 
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  • Many uses
    Reach all your patients for any use case
    Broadcasts give you nearly unlimited options to reach groups of patients (care gap campaigns, recalls, procedure prep instructions, provider outages, and more.)
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NO ADS. NO SPAM.

Helpful and actionable

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Your staff call with important information, not a sales pitch. Broadcast messages are designed the same way:

Group 27016 (1) No spam or marketing outreach
Patient Sent from your organization’s phone number
Phone Actionable for patients

What Others Are Saying

3,578
Cologuard® tests completed
in five months

“We’re able to be really creative with how we reach our patients. And with our outreach for preventive care, the results have been nothing short of stunning.”

Tarun Kapoor, MD, MBA

Chief Digital Transformation Officer

image (15) Read the case study >
~20K
patients reached annually
with care gap and billing reminders

“Working with Luma has had a direct business impact for us.”

Danielle Skinner

Patient Services Manager

LO_400x400-1 1 Read the case study >
300%
more patients enrolled
in diabetes management program

“It’s important that we let our community know that we’re here to provide the healthcare that they deserve. Luma is a way to be available for our patients all the time.”

Imani Lewis

Chief Strategy Officer

image 33 Read the case study >
3,578
Cologuard® tests completed
in five months

“We’re able to be really creative with how we reach our patients. And with our outreach for preventive care, the results have been nothing short of stunning.”

Tarun Kapoor, MD, MBA

Chief Digital Transformation Officer

image (15) Read the Case Study >
~20K
patients reached annually
with care gap and billing reminders

“Working with Luma has had a direct business impact for us.”

Danielle Skinner

Patient Services Manager

LO_400x400-1 1 Watch the webinar >
300%
more patients enrolled
in diabetes management program

“It’s important that we let our community know that we’re here to provide the healthcare that they deserve. Luma is a way to be available for our patients all the time.”

Imani Lewis

Chief Strategy Officer

image 33 Watch the video >

Outreach for any use case

Personalized outreach integrated with your EHR and schedule enables any use case.
How will you reach your patients?

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POWERED BY THE PLATFORM

Helping patients navigate the care journey

Timely outreach helps guide patients’ next steps, so they can get the care they need efficiently.

Referrals

Bring in new patients

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Actionable Reminders

Empower patients with next steps

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Scheduling

Let patients book from anywhere

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Patient Communications

Reach all your patients

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Payments

Take care of financials

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Recall

Bring patients back

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icon - fax
Fax Transform

Simplify back-office workflows
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Front Door

Welcome patients via Navigator
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Waitlist

Keep patients on the schedule
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Intake

Prep patients for care
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Eligibility

Check patient's coverages

Calculate the impact of fewer calls

Fill Empty Appointment Slots

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Increase revenue by using Luma to keep your schedules full (including last-minute cancellations).

Monthly Visit Volume
Average Value of a Visit ($)

Save Front-office Staff Time

https://9046263.fs1.hubspotusercontent-na1.net/hubfs/9046263/Group%2082.png

Improve staff efficiency by automating administrative tasks with Luma.

Monthly Visit Volume
Hourly Labor Cost ($)

Enhance Call Center Efficiency

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Reduce costs by empowering callers with Luma’s automated, AI-driven self-service options.

Monthly Call Volume
Hourly Labor Cost ($)

Reduced No-Shows

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See how much your no-shows are costing you and how much Luma can reduce them.

Monthly Visit Volume
Current No-Show Rate (%)
Average Value of a Visit ($)

Increased Collections

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Improve revenue cycle efficiency by using Luma to automate payments.

Monthly Visits Owing a Copay
Average Copay ($)
Current Time-of-Service Copay Collection Rate (%)
Fill Empty Appointment Slots

Fill Empty Appointment Slotshttps://9046263.fs1.hubspotusercontent-na1.net/hubfs/9046263/Group%2081.png

Increase revenue by using Luma to keep your schedules full (including last-minute cancellations).

Monthly Visit Volume
Average Value of a Visit ($)
Increased Collections

Increased Collectionshttps://9046263.fs1.hubspotusercontent-na1.net/hubfs/9046263/Group%2078.png

Improve revenue cycle efficiency by using Luma to automate payments.

Monthly Visits Owing a Copay
Average Copay ($)
Current Time-of-Service Copay Collection Rate (%)
Enhance Call Center Efficiency

Enhance Call Center Efficiencyhttps://9046263.fs1.hubspotusercontent-na1.net/hubfs/9046263/Group%2079.png

Reduce costs by empowering callers with Luma’s automated, AI-driven self-service options.

Monthly Call Volume
Hourly Labor Cost ($)
Save Front-office Staff Time

Save Front-office Staff Timehttps://9046263.fs1.hubspotusercontent-na1.net/hubfs/9046263/Group%2082.png

Improve staff efficiency by automating administrative tasks with Luma.

Monthly Visit Volume
Hourly Labor Cost ($)
Reduced No-Shows

Reduced No-Showshttps://9046263.fs1.hubspotusercontent-na1.net/hubfs/9046263/Group%2080.png

See how much your no-shows are costing you and how much Luma can reduce them.

Monthly Visit Volume
Current No-Show Rate (%)
Average Value of a Visit ($)

What sets Luma apart

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Install quickly and easily, at any point in your EHR lifecycle
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Configurable to support your most complex workflows
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Scale up, from wherever you start

Explore what’s possible with the Patient Success Platform™

Try it out Get a demo

Frequently asked questions

What kinds of messages can we send with broadcast?

There’s almost no limit. You can send messages about weather closures, appointment reminders, care gap campaigns, new clinic announcements, recalls, pre-procedure instructions, and more. It’s a flexible tool for both routine and urgent outreach.

Can I personalize messages for different patients?

Yes! Broadcast messaging personalizes each message automatically, including patient-specific details like their name, provider, language preference, and unique scheduling links. This way, patients get information that feels relevant to them without additional work from your staff.

How long does it take to set up broadcast messaging for our team?

Getting started with broadcast messaging is quick and easy. Once your EHR integration is in place, you can create and send your first message in minutes. Our team is here to support you through every step of the setup.

Will patients be able to take action directly from these messages?

Absolutely. Each broadcast message can include a call-to-action, like a link to reschedule or confirm an appointment, access educational resources, or complete pre-visit instructions. Patients will be able to handle things on their own, reducing inbound calls.

Can I track who took action on each message?

Our platform provides tracking so you can see delivery rates, response rates, and other engagement metrics. This lets you know which patients received the message and took action, helping you gauge its effectiveness.

Does Luma’s broadcast messaging work in multiple languages?

Yes, we support multilingual messaging so that you can reach patients in their preferred language.

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